Eli Straw is a mental performance coach and founder of Success Starts Within. He holds a master’s degree in psychology with a sport psychology specialization. Eli’s philosophy is to make mental training a habit that becomes part of your daily routine. That is how he believes lasting change can be created. Eli’s passion is to teach and help as many people as possible improve their mental strength so they can achieve success, whatever that may look like for them. You can read more articles written by Eli here.